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Sponsor Gallery

-10/12/2021

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Sponsor Gallery

10/12/2021 7:00 AM
The Sponsor Gallery provides a convenient way to connect with our sponsors and learn more about their great products and services. Please support the businesses that support camps and ACA professional development.
Virtual Swag Bag

-10/12/2021

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Virtual Swag Bag

10/12/2021 7:30 AM
The Virtual Swag Bag is a fun place to connect with our sponsors. Enter drawings, get discounts or schedule a demo.
Tuesday all events in Pacific Time

-10/12/2021

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Tuesday all events in Pacific Time

10/12/2021 8:00 AM
Tuesday General Session and Keynote

General Session -10/12/2021

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Tuesday General Session and Keynote

10/12/2021 9:00 AM
Keynote Address: Bringing the Science of Learning and Development to Camp: Principles to Help Youth Thrive This keynote address will introduce our audience to the latest findings from the science of learning and development. We will focus on key principles for equitable whole-child design that can be used in creating camp experiences where all youth can thrive.

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Mary E. Arnold, PhD, Oregon State University

Mary E. Arnold is a professor in the Human Development and Family Sciences program and an Extension 4-H Youth Development Specialist at Oregon State University. As a trained developmental scientist, Dr. Arnold's work focuses on translating developmental research into youth development practice. Dr. Arnold's most recent efforts have been in developing and testing the 4-H Thriving Model. She currently leads the 4-H Program Leaders' Working Group (PLWG) Advancing the 4-H Thriving Model task force. Through 2021, Dr. Arnold is on special assignment as the Director of Youth Development Research and Practice with National 4-H Council, where among other duties she represents 4-H on the Science of Learning and Development (SoLD) national advisory committee.

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A Leadership Road Map for Enhancing Your Inclusion Initiative

Lecture -10/12/2021

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A Leadership Road Map for Enhancing Your Inclusion Initiative

10/12/2021 11:00 AM
So, your camp is technically inclusive, but it feels you’re barely getting through the summer supporting campers with disabilities. This is ideal for those seeking to move toward “organizational commitment” or from good to great! Take a deep dive into the principles of inclusion for building an inclusive culture. Next, we’ll move along the “Road Map” of best practice, where you will identify specific action points to implement back in your program.

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Lisa DrennanMERGE Diverse Abilities Inclusion Consulting

Lisa Drennan has a long career dedicated to supporting individuals with diverse abilities to be active and engaged within their community. As the Director of Inclusion for her local YMCA, she created an array of programming and a fully inclusive model at 3 Day Camp sites. At her company, MERGE, she provides comprehensive consultation, and staff training to community recreation, camp, & sport program providers to help them meet their inclusion goals.

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Insurance Gone Crazy

Workshop -10/12/2021

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Insurance Gone Crazy

10/12/2021 11:00 AM
• What happened to our insurance? • Where has all the coverage gone? • Will we pay more for less coverage? • How should I manage my exposures to reduce costs? • How should a claim be managed? Today’s Camp Directors are faced with these questions on top of all the other challenges they face today! Three experienced insurance professionals will share their insight and assist you in planning for the next few years. This session will help you plan for your 2022 renewals: • Latest changes in the insurance marketplace for camps • Hot issues: COVID, Property, Abuse, Cyber, Waterfront, Transportation, Excess Liability • Risk Mitigation it really makes a difference • Managing a claim – what you should know

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Darrow Milgrim, CIC, AAI, CSRM National Director, Independent Schools and Camp Programs, Arthur J. Gallagher & Co.

Linkedin:  https://www.linkedin.com/in/darrow-milgrim-15a24b112/

Darrow is responsible Nationally for the oversight and development of the Independent School Practice and Camp Programs at Arthur J. Gallagher & Co. Darrow is licensed as both a Property and Casualty Broker and Employee Benefits Broker. He’s served on the Independent Insurance Agents and Brokers Education Committee, has been Director of Camping and Outdoor Education, and taught in the Cal State University System, as well as public and private schools. He’s previously served on the ACA Nat’l Board of Directors and been a City Parks, Recreation and Community Services Commission member.

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Michael Labadorf, CPCU Executive Vice President, Brown & Brown 

Michael is a 4th generation insurance broker.  Founded in 1904, Brown and Brown been insuring summer camps for over a century and is a leader in the camp insurance field.  Michael has a BA from GWU with Honors and  is a Chartered Property Casualty Underwriter (CPCU).  He is a former day and resident camper for many years and parent of two former campers. Michael has personally visited over 100 camps and frequently lectures at camp conventions and camp trainings.

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Michael Cardone, Executive General Adjuster, McLarens

Michael began his adjusting career in 1988, when he became a Multi Line Adjuster with GAB Business Services until 1990. He continued as a Multi Line Adjuster with Toensmeier Adjustment Services until 1991, when he was hired as a Managing Adjuster with Curley Adjustment Bureau until 1992. Michael worked his way into the role of Claims Manager with Sweet Claims Company for the next 20 years. He then became a National General Adjuster for York Risk Services Group from 2012 to 2019. Michael joined McLarens in 2019 as an Executive General Adjuster.

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Lightning Round #1

Micro-session -10/12/2021

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Lightning Round #1

10/12/2021 11:00 AM
Lightning rounds feature three micro-learning sessions. In lightning round #1 we will learn about:

Everything you Need to Know About Running a Successful Horse Program at Your Camp
 

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Christy Landwehr has been in the equine industry for 35 years riding and teaching. She is the CEO for the Certified Horsemanship Association (CHA).   Christy has a BA in Communications/minor in Speech and an MA in Journalism/minor in Marketing. She was the Sponsorship/Youth Programs Manager for the Arabian Horse Association, a trainer for Skill Path Seminars, and Development Director for The Urban Farm. Christy has spoken at numerous events throughout her career.  

 

A Staff Training Curriculum for Creating Quality Camp Experiences

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Alexandra "Alex" Skrocki is a graduate student in the Department of Recreation, Park and Tourism Sciences. She has an extensive history of experiences as a camper and as a camp staff member. She currently has a unique  role in Texas A&M AgriLife Extension in advancing youth programs and conducting applied research. 

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Kaylee Janes was raised in Phoenix, Arizona. Her passion for learning lead her to fulfill her undergraduate degree at Brigham Young University, receiving a Bachelor of Science in Experience Design and Management. Soon after, Kaylee began a graduate degree at Texas A&M University. Currently, she is working towards achieving a Ph.D. in Recreation, Park, and Tourism Sciences. Kaylee finds the greatest pleasure in understanding youth and studying ways to enhance youth experiences, thus her focus of study is on experience design and youth development.

 

Technology Security Checklist

20 tasks you can do to increase the security of your camp’s technology use. Don’t let the bad guys sneak into your camp and cause havoc through your Internet line.

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Tom Schenk, Information Technology Director, American Camp Association

Tom has been responsible for technology at ACA for 25 years. Before ACA, he played Little League baseball. 

A Practical Model for Managing Risks at Camp

Workshop -10/12/2021

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A Practical Model for Managing Risks at Camp

10/12/2021 1:00 PM
How do we apply advances in safety science to managing risks at camp? What are practical models for outdoor safety we can use today? We will go beyond checklists and risk assessments to understand cutting-edge advances in safety science, including systems theory, and how they can be applied in the camp setting. The workshop will present a model of incident causation and prevention that can help participants understand the “big picture” of why incidents occur and how they can best be prevented.

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Jeff BaierleinViristar

Jeff Baierlein is an author, consultant, trainer and speaker on outdoor program risk management, environmental education, and business leadership. Jeff directs Viristar, providing safety, curriculum design and strategy consulting and training to camps and other groups. He is the author of Risk Management for Outdoor Programs: A Guide to Safety in Outdoor Education, Recreation and Adventure. Jeff ran a group of six camps in Washington state and is a former Executive Director with Outward Bound.

Lightning Round #2

Micro-session -10/12/2021

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Lightning Round #2

10/12/2021 1:00 PM
Lightning rounds feature three micro-learning sessions. In lightning round #2 we will learn about:

How to Build Your Marketing Campfire
Use the same steps for building a campfire to increase your camp's awareness and exposure. This short video will teach you how to turn your marketing from a flicker into a flame. Then, join us for a fireside chat where you can ask questions about strategies, trends, or other marketing issues.

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Cheryl Goldstein, Campfire Creative Marketing

With nearly three decades of experience building brands, creating impactful marketing campaigns, and just plain getting the word out, Cheryl Goldstein is an accomplished marketer with a proven record of delivering on her clients’ goals.  She has worked with clients in practically every field and across the U.S., yet camps have always held a special place in her heart. A lifelong camper herself, she now takes great pride in how much her daughter adores her summer camp experiences. Cheryl has turned her professional focus to promoting this most cherished industry that combines her passions for life-long friendships, storytelling, and entrepreneurship.

 

Need Staff?: The Challenges of Today and a Staffing Summit Preview to Uncover Solutions
We know that this has been a particularly challenging summer for getting folks to commit to any type of employment and that this is not a new trend in our industry, especially in recent years to fill camp staff positions with qualified persons. The struggle to hire staff for 2021 (and have them show up and stay) was painfully felt in camps across the country. Join us for a preview of the timely and impactful content planned for ACA's Virtual Staffing Summit to address the challenges and collaborate to find solutions..

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Kim Aycock, Kimspiration, LLC

Kim Aycock, MST, has several decades of experience developing young people with skills robots are unable to do. While blending the talents of a master teacher with the knowledge of a seasoned camp expert, Kim ignites the learning for varying levels of camp pros worldwide through her interactive & innovative presentations. Kim speaks at regional & national conferences, contributes regularly to Camping Magazine & ACA blogs, and serves as Co-Chair of ACA’s Staff Recruitment and Retention Committee.

 

Productivity Tips for the Chrome Web Browser and Gmail Quick Parts!
This will include tasks like opening a specific set of pages on a tab or tab group when your web browser is launched, organizing your Favorites Bar, sending a link of highlighted text from Chrome, Incognito Mode, searching from within text, and using ‘Gmail Canned Responses”.

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Missy Casner, American Camp Association

Missy Casner is a modern-day Magellan, or rather a “digital voyager,” and loves to automate people's repeatable “stuff.” She works full-time for the American Camp Association as their database administrator and part-time as an adjunct professor for Purdue University. At Purdue she actively teaches part-time in the Departments of Technology Leadership and Innovation as well as the Department of Computer and Information Technology.  With over 20 years of experience in both fields, she brings digital automation, efficiency, and savvy to her role at ACA. Missy points to her philosophy of “if its repeatable, its automatable” and “working smarter not harder” as her purpose in the digital and cyberspace revolution currently taking place.  Missy is married and has one daughter, who is very active in Girl Scouts, 4-H, the Mayor’s Youth Council, and High School Color Guard. For over 10 years, Missy has been the leader for her daughter’s Girl Scout troop and 4-H club, bringing a plethora of programming and experiences for both groups of youth.

 

Western Government Affairs Roundtable

Panel Discussion -10/12/2021

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Western Government Affairs Roundtable

10/12/2021 1:00 PM
Join western region government relations reps as we discuss current and trending legislative and related issues. What’s happening now with wildfires, insurance, public lands, water, Covid and more. How can we work together to protect our western camps?

American Camp Association National Government Affairs Committee

Sharon Kosch

Sharon Kosch is a long-time member of the ACA National Government Affairs Committee and is currently co-chair.  She is the past chair of the Local Council of Leaders for the Northern California ACA field office and the current Government Relations Chair.  She represents ACA on the California Collaboration for Youth, a public policy collaboration dedicated to camping and youth development issues.   She has served on the ACA National Board of Directors twice and had over 30 years’ experience in Girl Scout camping.

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Jane Sanborn has been in the camping field for 50 years as camp director, executive director and currently director of development for Sanborn Western Camps in Colorado. She serves as the program chair for the ACA national conference. She is co-chair of the ACA National Government Affairs Committee and has been a member of that committee for many years.

 

Field Office Government Relations Reps

Raina Baker, Evergreen Field Office

Michelle Koplan, Oregon Trail Field Office

Rhonda Michelson, Rocky Mountain Field Office

Karyn Miller, Southwest Field Office

Andy Moeschberger, Southern CA/Hawaii Field Office

 

Tuesday Affinity Group Conversations

Small Group -10/12/2021

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Tuesday Affinity Group Conversations

10/12/2021 3:00 PM
Join the conversation on hot topics, big challenges and innovative solutions. Discussion topics will be generated a the start of the Affinity Group Conversations. One conversation will be around Bullying Prevention.
Wednesday all events in Pacific Time

-10/13/2021

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Wednesday all events in Pacific Time

10/13/2021 8:00 AM
Region Meetings

Hands On -10/13/2021

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Region Meetings

10/13/2021 9:00 AM
We will gather as Field Office groups to discuss what is happening in our home regions. Hear from the Local Council of Leaders, discuss state regulation and connect with others from your area. ACA, Evergreen ACA, Oregon Trail ACA, Northern California ACA, Southern California and Hawaii ACA, Rocky Mountain ACA, Southwest

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UltraCamp

Expanded Learning and Outdoor Spaces: A New Collaborative Pathway

Panel Discussion -10/13/2021

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Expanded Learning and Outdoor Spaces: A New Collaborative Pathway

10/13/2021 11:00 AM
Expanded learning opportunities are blossoming and federal and state funding is being set aside across the country for this movement. This panel will share information about expanded learning and the potential for successful partnerships between camps and school. They will also discuss the National Outdoor Learning Initiative and the role of open space in educational partnerships.

Sharon Kosch

Sharon Kosch, ACA National Government Affairs

Sharon Kosch is a long-time member of the ACA National Government Affairs Committee and is currently co-chair.  She is the past chair of the Local Council of Leaders for the Northern California ACA field office and the current Government Relations Chair.  She represents ACA on the California Collaboration for Youth, a public policy collaboration dedicated to camping and youth development issues.   She has served on the ACA National Board of Directors twice and had over 30 years’ experience in Girl Scout camping.

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Karen Cowe, Ten Strands

Karen Cowe is Chief Executive Officer of Ten Strands, an organization committed to environmental literacy for students in California and a founding organization of the National Outdoor Learning Initiative. She is an education-industry executive with over 30 years of experience in sales and fund development, marketing, program design, professional learning, business development, and operations. Prior to joining Ten Strands, she was president and chief executive officer of Key Curriculum Press, an innovative and award-winning K–12 STEM publisher. Karen holds a bachelor’s degree in business and a minor in education from Saint John’s College, York and a Master of Business Administration from Saint Mary’s College, California.

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Jeff Davis, Executive Director of the California After School Network

Jeff Davis is the Executive Director for the California AfterSchool Network (CAN). Jeff has worked with CAN since its inception in 2006, first as Program Coordinator, then as Program Director and as Interim Executive Director. Throughout his tenure with CAN, Jeff has had the opportunity to make many meaningful contributions to the expanded learning field. He has played an integral role in creating quality. Mr. Davis organized diverse stakeholders to support older youth programs, advance after school nutrition and physical activity, address unique rural program needs, and provide effective supports for English learners. As a seasoned expanded learning stakeholder and the author of the State of the State of Expanded Learning in California, Jeff brings a great understanding for the expanded learning landscape.   

Looking Back to Move Forward

Workshop -10/13/2021

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Looking Back to Move Forward

10/13/2021 11:00 AM
The last two years have challenged us to the core. Join us to reflect on the past two years, the roses and the thorns. Learn about how to make effective change, then examine ways in which you personally and your camp can move forward into the future using what you have learned.

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Dr. Heather Vilhauer, CSU East Bay
Heather Vilhauer is a practitioner and educator in the field of recreation management. Her areas of focus include recreation programming (youth development and camp administration); leadership and organizational behavior; disaster preparedness; and justice, equity, diversity, and inclusion. After spending 20+ years in the field of recreation, she made the move to education and is currently an Assistant Professor in the Department of Hospitality, Recreation and Tourism at Cal State East Bay.

More than Just a Taller Box to Stand On – What the Science says about Youth Capacity to Thrive

Lecture -10/13/2021

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More than Just a Taller Box to Stand On – What the Science says about Youth Capacity to Thrive

10/13/2021 11:00 AM
By now most people are familiar with the common illustration of equity in which a shorter child is provided a tall box to stand on so they can be equal in height to a taller child. Recent research, however, shows that this version of equity, while important, is not the full story of what young people need to thrive. Participants in this session will learn how youth vary in their capacity to thrive, and why robust equity is critical to ensuring that all youth do thrive. Participants will interactively explore application of these principles to camp settings.

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Mary E. Arnold, PhD, Oregon State University

Mary E. Arnold is a professor in the Human Development and Family Sciences program and an Extension 4-H Youth Development Specialist at Oregon State University. As a trained developmental scientist, Dr. Arnold's work focuses on translating developmental research into youth development practice. Dr. Arnold's most recent efforts have been in developing and testing the 4-H Thriving Model. She currently leads the 4-H Program Leaders' Working Group (PLWG) Advancing the 4-H Thriving Model task force. Through 2021, Dr. Arnold is on special assignment as the Director of Youth Development Research and Practice with National 4-H Council, where among other duties she represents 4-H on the Science of Learning and Development (SoLD) national advisory committee.

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Fostering Mental Health: A Simple Brain Model That You Will Love!

Workshop -10/13/2021

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Fostering Mental Health: A Simple Brain Model That You Will Love!

10/13/2021 1:00 PM
Given these unprecedented times, it is more important than ever to understand how to foster mental health in all members of our camp communities. In this interactive session, participants learn a simple, fun model that explains the brain science of resilience and mental health. The Resilient Mindset Model provides the language and tools for any staff member to be confident in understanding how to proactively use challenges as opportunities and to build resilience.

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Donna Volpitta, Ed.D., Pathways to Empower

As Founder and Education Director of Pathways to Empower, Donna Volpitta, Ed.D. teaches the brain science of resilience and mental health. Her Resilient Mindset Model has been applied to areas of leadership from parenting to corporate management. Donna is author The Resilience Formula and  Neuroworld and co-creator of the Nametags Education Program.  She is a member of the Character Collaborative and the Mental Wellness initiative of the Global Wellness Institute and is a frequent speaker. 

Preparing for Post-Wildfire Recovery

Lecture -10/13/2021

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Preparing for Post-Wildfire Recovery

10/13/2021 1:00 PM
The City of Berkeley Tuolumne Camp was largely destroyed by the Rim Fire in 2013. Over 100 buildings, virtually all utilities, bridges, and recreational facilities were lost. Now, eight years later, the City is in the final phase of Camp reconstruction, with an expected re-opening by summer 2022. Liza manages all aspects of the $55 Million Berkeley Tuolumne Camp Project, and will present key ‘lessons learned’ from the City’s post-fire reconstruction efforts, and provide recommendations for pre-disaster steps that will help prepare your Camp for successful reconstruction and cost recovery efforts in the event of a wildfire loss.

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Liza McNulty, PE, Camps Capital Improvement Program Manager, City of Berkeley Parks, Recreation & Waterfront Department

Ms. McNulty has over 20 years of experience in civil and water resources engineering and large capital program management.  In 2017, Liza joined the City of Berkeley to manage the City’s recovery from natural disasters at both the Berkeley Tuolumne Camp and Cazadero Camp properties.  Liza is adept at leading large, multi-disciplinary teams like those required for Camp Projects, and managing all phases of disaster recovery, from damage assessment / documentation and rebuilding conceptualization through construction.  She is also experienced with navigating the post-disaster cost recovery through insurance, California Operations of Emergency Services, and the Federal Emergency Management Agency Public Assistance Grant Program.

Protecting Your Camp from Cyber Threats

Lecture -10/13/2021

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Protecting Your Camp from Cyber Threats

10/13/2021 1:00 PM

Are you concerned about-
This fast growing crime?
How critical IT is to your operation as a small business?
Protecting the valuable asset that is your business data, and if you have insurance coverage under you package?
Who may be responsible for loss of 3rd Party data and how to become compliant?
Breach notification laws, fines, penalties and assessments?
Reputational damage?
Social media?
Portable devices?
ADA?
Social engineering?
Notification and forensic costs – What are they?
Business interruption?
Discovery – investigation – response - remediation?

This is a session you won't want to miss!

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Paul Davis, Esq. Area Vice President, Cyber & Technology Practice

Paul is a licensed attorney and dedicated cyber insurance specialist for Gallagher clients. As a member of the Cyber & Technology Practice at Gallagher he utilizes his legal background and specialized knowledge in cyber insurance to help clients identify unfavorable insurance policy terms and conditions, contractual risk transfer solutions, potential gaps in coverage and craft individually tailored risk management solutions to address the rapidly evolving cybersecurity threat environment. He holds a bachelor’s degree from Tufts University, a Juris Doctor from the University of Denver and a Cyber COPE Insurance Certification at the Heinz College’s School of Information Systems and Management at Carnegie Mellon University.

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Strategies to Prevent Bullying at Summer Camp

Lecture -10/13/2021

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Strategies to Prevent Bullying at Summer Camp

10/13/2021 3:00 PM

Strategies to Prevent Bullying at Summer Camp
Camps offer youth opportunities to gain skills, friends, and connections with adults. When youth experience unkind treatment from peers, their social-emotional health may be at risk. It is important to create an environment where everyone is included, feels safe, and know adults care about them.  This workshop prepares staff to support bullying prevention. Participants will learn about bullying and the tools to enhance social skill development, prevent and address bullying in a camp setting.

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June Jenkins, Safe & Humane Schools, Clemson University

June Jenkins, M.Ed., is Training Coordinator for Safe & Humane Schools/Clemson. She has experience as a teacher and administrator. Previously, she was the Director for Safe Schools/Healthy Students, which focused on prevention of youth risky behaviors. She holds a Postgraduate Professional License from the SC DOE in PK-12 administration and supervision. She has a postgraduate certification in PBIS and is a Youth Mental Health First Aid Instructor. June is married and lives in SC.

Wednesday Affinity Group Conversations

Small Group -10/13/2021

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Wednesday Affinity Group Conversations

10/13/2021 3:00 PM
Join the conversation on hot topics, big challenges and innovative solutions. Our anchor presentation will be about self-care. Other affinity group conversation topics will be chosen at the start of the session.

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Jamal Stroud, Camp HOPE America

Self Care is the Best Care

It’s so important to make sure you take good care of your body, mind, and soul every day, not just when you get sick. Learning how to eat right, reduce stress, exercise regularly, and take a time-out when you need it are touchstones of self-care and can help you stay healthy, happy, and increase HOPE.

Jamal Stroud is the Mentor and Outreach Manager for Camp HOPE America. He has a BA in Social Science from Allen University and an MA in Clinical Mental Health Counseling from Lenoir-Rhyne University. Jamal has over a decade of experience working with nonprofits, at-risk youth, and both children and adults with disabilities. He is devoted to assisting others on their growth path and creating awareness to improve hope and healing.

Thursday all events in Pacific Time

-10/14/2021

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Thursday all events in Pacific Time

10/14/2021 8:00 AM
Camp as A Developmental Setting for Youth – A Model to Ensure Youth Thrive at Camp

Lecture -10/14/2021

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Camp as A Developmental Setting for Youth – A Model to Ensure Youth Thrive at Camp

10/14/2021 9:00 AM
Building on the keynote address, this session will present a theory of change model that describes the key aspects of developmental settings and youth development processes that can help youth thrive. Participants will interactively explore application of these principles to camp settings.

Photo of Mary

Mary E. Arnold, PhD, Oregon State University

Mary E. Arnold is a professor in the Human Development and Family Sciences program and an Extension 4-H Youth Development Specialist at Oregon State University. As a trained developmental scientist, Dr. Arnold's work focuses on translating developmental research into youth development practice. Dr. Arnold's most recent efforts have been in developing and testing the 4-H Thriving Model. She currently leads the 4-H Program Leaders' Working Group (PLWG) Advancing the 4-H Thriving Model task force. Through 2021, Dr. Arnold is on special assignment as the Director of Youth Development Research and Practice with National 4-H Council, where among other duties she represents 4-H on the Science of Learning and Development (SoLD) national advisory committee.

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Hugs, Appropriate Touch & Red Flag Behavior: Getting the Message to Front-Line Staff

Lecture -10/14/2021

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Hugs, Appropriate Touch & Red Flag Behavior: Getting the Message to Front-Line Staff

10/14/2021 9:00 AM
Does appropriate touch mean no hugs? Is holding-hands a red flag behavior? Why does it really matter? As camp leaders, we understand the importance of setting boundaries with campers and staff. We can articulate the connection between red flag behaviors and keeping campers safe from abuse. But do our staff understand the connection too? And will they act accordingly? This session will discuss strategies to share with front line staff to bridge the gap between our expectations and their knowledge.

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Meredith Bunnel, The Redwoods Group

Meredith Bunnel is the Director of Consulting for The Redwoods Group, managing the team of consultants working nationwide to reduce risk and enhance safety in youth- and community-serving organizations. Prior to joining Redwoods, Meredith practiced law, specializing in domestic violence and child abuse prosecution before serving as court-appointed counsel representing youth and families in the juvenile justice and foster care systems. Meredith joined Redwoods in 2017, and also serves as adjunct faculty at Duke University where she teaches a seminar on Child Advocacy for the graduate school.

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Katie Johnson, The Redwoods Group

Katie Johnson is a Senior Consultant with The Redwoods Group. She has spent 20+ years as a youth development professional working with both resident & day camp programs, including 8 years with the American Camp Association. Katie joined The Redwoods Group in 2016 as a consultant where she is sharing her professional experiences to help camps and youth serving organizations provide safe environments and programs for children and families.

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What if We Didn’t House Campers by Gender? This, and Other Ways, to Interrupt Gender Bias at Camp

Workshop -10/14/2021

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What if We Didn’t House Campers by Gender? This, and Other Ways, to Interrupt Gender Bias at Camp

10/14/2021 9:00 AM
Did you know kids develop gender stereotypes as early as age 6? That means they are often developed before they even arrive at camp. This session will explore how gender biases may be reinforced at camp and challenge us to interrupt them so we can begin to remove perceived gender-based limitations and create communities that are more inclusive for all. We’ll also explore a pilot All Gender traditional camp session operated in 2021, where campers were not divided into cabins by gender.

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Bria CartwrightReady 2 Imagine

With over 25 years of leadership experience in youth development, Bria Cartwright lead 4 YMCA overnight camps to significant growth in program quality, revenue and enrollment. She is an expert in shifting camp culture and programming to be more engaging, inclusive and intentional, while honoring camp heritage. Bria is the founder and Chief Imagination Officer of Ready 2 Imagine, a consulting agency focused on youth development, leading change and workplace culture.

Brené All Day – A Curated Guide to Leadership Techniques

Lecture -10/14/2021

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Brené All Day – A Curated Guide to Leadership Techniques

10/14/2021 10:45 AM
Leading with vulnerability is hard and brave AND you can do it! In this session, we will dive into some of Brené Brown’s work and how it can be applied in our leadership today. Brené Brown is a researcher, professor, author, and podcaster with a specialty in courage and empathetic leadership. Using her work, we will talk about difficult conversations, conflict resolution, toxic positivity, courage over comfort, and so much more!

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Diana Huff, Astro Camp

Diana Huff discovered her calling for youth development and specifically the power of summer camp in 2010 when she attended the ACA Spring Leadership Conference. She served as the day camp Summer & After School Program Director for 7 years at a local private school organization in Orange County before pursuing her long-time dream as an overnight camp director at AstroCamp. AstroCamp is an overnight outdoor science adventure program located in Idyllwild, CA.  Diana is very active in volunteer work for the ACA as a Standards Instructor, Accreditation Visitor, and co-chair for the Spring Leadership Conference.  Important facts: Diana is a Hufflepuff, Brené Brown Fan, and Food & Travel Enthusiast.

First-Generation Families: Who They Are, What They Want, and How To Get Them to Register for Camp

Lecture -10/14/2021

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First-Generation Families: Who They Are, What They Want, and How To Get Them to Register for Camp

10/14/2021 10:45 AM
Approximately 30% of children attend camp, and a large number of those campers come from families who know camp well: their parents, their cousins, even their friends go to camp each summer. But what about the “first-generation” camp families? You know, the ones who think “Color War” is some kind of art activity? How are you reaching this largely untapped pool of potential campers? This session will provide insight into first-gen families, and strategies for how to get them to sign up for camp.

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Max Claman, Max Claman Consulting

A former damp director and executive, Max Claman has been working in the camp industry for over a decade, having held leadership roles with both day and residential camps, for both private and nonprofit organizations.  Max now serves as an educational consultant, speaker, trainer, and author, facilitating workshops and presenting at conferences since 2014.  Max also helps support young professionals in the camp industry, and has served on a number of ACA committees at the regional level.

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Inexpensive Ways to Boost Your Social Media Presence

Workshop -10/14/2021

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Inexpensive Ways to Boost Your Social Media Presence

10/14/2021 10:45 AM
In this session, I will share some inexpensive methods that can increase registrations and overall social media presence for summer camps. These include boosted posts and traffic ads on Facebook, content creation and sharing schedules, inexpensive Google Ads and Google Nonprofit accounts, and email marketing drip campaigns. The purpose of this session is to show camp directors and other staff that investing just $100 a month in advertising can create thousands of new potential customers.

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Jessie Branch, Social Summer Camp

Jessie Branch works at Social Summer Camp as an account manager. She specializes in developing strong marketing campaigns for clients by creating effective ads, building and developing a brand voice, and producing creative content. Jessie got her B.A. from the Evergreen State College and worked as a camp counselor for five summers. After that, she worked freelance in digital marketing for over four years and developed a broad range of marketing tools in her skill set.

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Closing General Session

General Session -10/14/2021

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Closing General Session

10/14/2021 12:00 PM
Please join us for our closing general session. We will wrap up the conference with final thoughts from our conference chairs and have inspirational remarks from ACA's President and CEO, Tom Rosenberg.

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Tom Rosenberg, American Camp Association

Tom Rosenberg has a distinguished career in the camp profession and a long resume of service to ACA. He most recently served as the executive director of Camp Judaea in Hendersonville, North Carolina. Prior to Camp Judaea, Tom spent more than two decades with Blue Star Camps in North Carolina, most of those years as a director. Tom is a past national treasurer and board member of the ACA as well as a past board president and treasurer of ACA Southeastern. A founding board member of the North Carolina Youth Camp Association, Tom was awarded the Henderson County Chamber of Commerce’s inaugural Camp Industry Leadership Award as well as the American Camp Association’s National Honor Award and ACA Southeastern’s Distinguished Service Award. With an educational focus in business, Tom graduated with distinction from the Marshall School of Business at the University of Southern California with an MBA and from the AB Freeman School of Business at Tulane University with a BS in Management. He is also a graduate of ACA’s Camp Director Institute. Tom melds his experience in the camp profession with business expertise, inspirational vision, successful fundraising experience, professional agility, organizational skills, and strategic focus — attributes that are essential to achieving success as ACA’s President/CEO. We are indeed fortunate to have such a thoughtful, dedicated, and experienced leader who is willing to take his commitment to camp, youth development, and ACA to a greater level. Tom, his wife Pam Sugarman, and their son Daniel live in Atlanta, Georgia.