NE Google Ad Grants 101: From Application to Launch


Online (ACA, New England's Zoom)  
Monday, February 06, 2023 11:00 AM - 12:00 PM   Export to iCalendar Eastern Standard Time

Qualifying nonprofits can access up to $10,000 per month in search ads shown on Google.com. In this session, Holly and Jennifer will walk you through the application process, explain some of the fine print and share tips on Ad Grant best practices. 

What to bring:

  • Your nonprofit EIN

  • Your camp's business address associated with your EIN

  • Your TechSoup account information. If you don’t have one already, create an account before the session.

  • Access to the main email address associated with your camp

This session is for non-profit camps who want to learn how to unlock free Google Ad spending. 

About the Presenters: Holly Hearn & Jennifer Raimondo, Social Summer Camp

Holly Hearn is an Account Manager who joined the Social Summer Camp (SSC) team in 2019. Her educational background is in digital media and she has found an interest in ad strategy development since joining SSC. She is skilled in ppc marketing, social media marketing, conversion tracking, creative development and copywriting. Holly’s home base is Austin, Texas but you will often find her working remotely around the country. She enjoys climbing, skiing, meeting new friends, and spending time with her dog, Charlie.

Jennifer Raimondo joined Social Summer Camp as a Social Media Associate in February 2022. Now as an Account Manager, she looks forward to creating ad campaigns and helping clients achieve their enrollment and engagement goals. Jennifer graduated from the State University of New York at New Paltz with a B.A. in English Education. Prior to Social Summer Camp, Jennifer taught English in the United States and Costa Rica. She discovered her passion for digital marketing while managing and creating content for her school’s social media accounts. Due to her background in education, Jennifer has a keen awareness of what parents want for their children, and uses that knowledge to produce engaging content and effective ads.

Planning to join us for more than one of our Online Tools sessions? Use promo code NE23ONLINE at check-out for 25% off your registration fees. (for it to work, you need to type it in, not copy and paste!)

Check out the Indeed & How to Hire Online (2/13) and Tiktok, Reels, and how to Create a Presence sessions (2/27).

Additional Information

While ACA, New England is hosting this e-session, camp professionals from all regions are invited to register and attend.

This session will be offered on the Zoom meeting platform.

If you can't join us live, this session will be recorded and available for viewing for 30 days once it is made available.

Registrations are non-refundable, but may be transferred to another participant from your camp/organization.

Contact Us

Questions? Call Kerry, ACA New England Director of Education and Professional Development at 781-541-6080 or email kerry@acanewengland.org

Online (ACA, New England's Zoom)  

 Price LevelCost:
Collapse group

Registration: 2/6/23 E-Reg

 Member$20.00
 Non-Member$30.00